(Nov. 2-6)
Week 6
summaries & lecture-related
material
Entertainment is the best propaganda,
according to Joseph Paul
Goebbels, Nazi minister of propaganda, fervent believer in video as
the most important medium to achieve propaganda purposes.
Pilgrim's lecture material about PR -- and about American
culture,
blurring of fact and fiction, docudramas, and hegemony
Press accuracy ratings
drop
Some current Pew Research Center findings about press accuracy
"New Media
Monopoly" Chapter 7
Some important points in Bagdikian's Chapter 7
Amusing Ourselves to Death,
Chapter 7
A summary of Neil Postman's chapter about television's impact on
culture
Pilgrim
on Bennett's "News: The Politics of Illusion"
A preliminary summary of Pilgrim's lecture about the findings in this
book
Notes:
No Web summary will be posted of the video, "Toxic Sludge is Good for
You," will be
posted. Take good notes, especially on concepts such as "VNR,"
"third-party advocacy," "front groups," "silencing debate," "crisis
management," and note Public Relation's view of media.
[FYI, regarding the example
of Gulf War I propaganda by Hill and Knowlton (H&K), H&K executive
Victoria Clark became Pentagon spokeswoman for Gulf War II.]
No Web summary of "Constructing
Public Opinion" will be posted; take
good notes, especially on concepts such as "liberal/conservative myths"
and "liberal/conservative differences," and "phantom liberal." Also, note
these two findings that are mentioned briefly in the video: 1) what
people pay attention instead of specifics of news,
and 2) what happens to public attention as media interest in a news
subject decreases.
No Web summary of "No Logo" will be posted. Students should take good notes,
especially on the concepts of "lifestyle branding," "no logo," "brand tribes,"
"brand bombing," "silent censorship" and "Nike paradigm," along with the
answer to the problem -- "brand-based investigative activism."
Remember that Town Hall #2 will be this Friday (Nov. 6).
Come to the regular classroom at 9 a.m. -- 10 points.
The first week of online discussion begins this
week and runs through Week 7. Discussion ends at Fri., Nov. 13 at noon.
Read the directions under "Online discussion" at the top of the
main J190 page. In your first entry, respond within your group to
Pilgrim's question -- by the end of Wed., Nov. 4 of Week 6;
respond to each
other in your group three other times before Nov. 13 at noon -- no more
than one entry each day for points. Up to 15 points each
for the four entries (0 points for no entry; up to 10 points for brief
entry; up to 15 points for a developed, well-supported paragraph --
seven sentence or longer).
60 total points possible.
To ensure you will get credit for each of your four responses, NUMBER EACH
RESPONSE after your name (or at the end of the subject line). For example:
Pilgrim, Tim -- 1. Your second ressponse will have a 2; your third
response will have a 3; your fourth response will have a 4.
Updated 2009
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